Published in 1986, 'It' is a horror novel by Stephen King that follows the experiences of seven children in Derry, Maine, as they are terrorized by an evil entity known as 'It'. The story alternates between two periods: 1958, when the children first encounter 'It', and 1985, when they reunite as adults to confront the monster once more. 'It' takes on various forms to exploit the fears of its victims, most commonly appearing as the clown Pennywise. The novel explores themes of childhood trauma, the power of memory, and the enduring impact of evil on the lives of its victims. It is known for its detailed world-building and the vivid depiction of the fictional town of Derry, where the story unfolds[1][3][5].
Exciting news, Hero Makers! We’re sharing a new episode of Why That Worked – Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed—so you can think differently and apply those insights to your business and life.
We’re only sharing these episodes in the former Marketing Made Simple feed for a limited time! Catch them early every Monday by subscribing to the StoryBrand YouTube Channel or following Why That Worked wherever you listen to podcasts.
Now, enjoy this week’s episode of Why That Worked!
--
The biggest challenge creative people face isn’t making something meaningful, it’s figuring out how to share it without feeling like a sellout. Whether you’re an artist, entrepreneur, or thought leader, there comes a point when the art alone isn’t enough. You realize that if your work is going to make an impact, you have to learn how to promote it. But how do you do that without compromising your voice or turning into a walking ad?
In this episode, musician and songwriter John Mark McMillan joins hosts Donald Miller and Kyle Reed to unpack that exact tension. With more than 20 years of music and 10 albums behind him, John Mark shares how he finally merged the art and the business without losing his authenticity. You’ll hear his story of personal and creative transformation, how he learned to lead his own vision, and why real connection (not just attention) is what makes art last.
Click HERE to find a StoryBrand certified marketing coach to help you grow your business!
--
Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world’s best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.
Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon or wherever you buy books!
Marketing Made Simple 