As the AI revolution reshapes the technology landscape, MSPs stand at a crossroads. In this episode, we explore why the next wave of high-growth partners won’t just adopt AI, they’ll be born from it.

We’re joined by a seasoned channel leader Dux Raymond Sy, Chief Brand Officer at AvePoint, who has helped countless MSPs build new revenue streams through data security, AI services, and brand-driven growth. From practical steps like data estate readiness and AI monetization to brand building and differentiation, we unpack what it takes to lead in this new era.

In the episode, we discuss:
- How MSPs can turn data chaos into a recurring revenue goldmine
- Why building an AI practice starts with a data security assessment
- The rise of born-in-AI MSPs and the threat they pose to legacy players
- Why brand building is no longer optional for technical founders
- Common marketing blind spots that are holding MSPs back

Whether you're an established MSP or exploring your AI practice, this conversation is packed with insights on how to stay ahead.

Connect with Dux: https://www.linkedin.com/in/meetdux/

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Dux Raymond Sy - The Playbook for Building AI-Ready MSPs