You Are Not So Smart

193 - Gossip

Nov 16, 2020
Rob Willer, a Stanford professor specializing in sociology and psychology, dives into the intriguing world of gossip. He discusses how gossip serves vital social functions like reputation management and trust-building. Willer explores the evolutionary roots of gossip, revealing its dual nature as both social glue and potential harm. He explains how gossip shapes group dynamics, influences individual behavior in stressful environments, and highlights the delicate balance between cooperation and selfishness in our communities.
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INSIGHT

Reputation Drives Cooperation

  • Reputation management is central to human cooperation and social life.
  • A good reputation helps us find cooperative partners; a bad one risks exclusion or punishment.
INSIGHT

Gossip Dominates Human Speech

  • More than half of human speech is gossip about absent others.
  • Gossip is massively under-researched despite its prevalence and social importance.
INSIGHT

Gossip Is Both Harmful and Helpful

  • Gossip receives a bad reputation because malicious gossip harms people.
  • Yet gossip also serves prosocial functions, helping maintain group trust and cooperation.
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