The Global Discussion The Global Discussion - May King Tsang: The FOMO Creator Amplifying Buzz & Excitement
We catch up with May King Tsang, The FOMO Creator, in this episode of The Global Discussion. May King is a dynamic force in social media and event promotion. Her unique approach to creating a buzz around events, products, and services has made her a sought-after professional.
May King's journey into the realm of FOMO (Fear Of Missing Out) creation was entirely accidental. She started her career with a tea business, reflected in her social media handle, @MayKingTea. As one of the top 50 recommended speakers of tea in the world, she began amplifying the buzz and excitement for her tea business on various social media platforms.
As her social media presence grew, others noticed her knack for creating excitement and asked if she could do the same for their events or businesses, leading to her career as a FOMO Creator. While she continues to sell tea to dedicated tea lovers, her passion for being a FOMO Creator has taken centre stage.
As a FOMO Creator, May King Tsang wears many hats. Her primary role is to amplify the buzz and excitement around an event, product, or service.
While event hosts are busy with their responsibilities, May King keeps their social channels active. She uses platforms like Twitter, Instagram Stories, LinkedIn, and Facebook Live to engage with the audience. She also conducts live interviews with attendees, speakers, and sponsors at events to highlight their experiences and create FOMO for those who didn't attend but might be interested in future events.
May King's services extend to both pre-event and during-event promotions. She generates buzz and excitement on social media by interviewing speakers, sponsors, and hosts. This strategy is effective even for those who don't have an event but want to showcase their authority, credibility, and impact through an interview.
May King serves as a Live Community Champion for digital challenges or networking events. She keeps the conversation flowing, helps attendees feel supported and motivated, and ensures they get the most out of the event. She provides the support attendees need, cheering from the sidelines and ensuring everything runs smoothly.
Beyond her work as a FOMO Creator, May King Tsang is an International Speaker and the Director of 'My Network for Women', a social enterprise aimed at empowering women thinking about starting a business. The organisation hosts networking events, runs training courses, and organises various events to make networking in the Yorkshire City region more inclusive, accessible, and effective.
May King Tsang's innovative approach to social media promotion and her ability to create a sense of FOMO has made her a valuable asset in event promotion and social media marketing. Whether it's a conference, product launch, or music festival, May King is the go-to person to amplify the buzz and excitement, ensuring no one wants to miss out. Her additional roles as an international speaker and director of a women's network further demonstrate her commitment to empowering others and making a positive impact.
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