Lisa Barnett is the Co-Founder, President, and CMO of Little Spoon, a fresh, direct-to-consumer baby food and early childhood nutrition company reinventing the modern parent’s experience of keeping their child happy and healthy.
Lisa and I discuss her journey (which has a unique twist as she left a coveted job in venture capital to start Little Spoon), the importance of identifying an enemy when honing the focus of a company, special marketing tactics that everyone should embrace, and what her ideal legislation would look like if she could implement sweeping government changes to the food industry.
What is your enemy? What problem are you trying to solve with your business?
Special thanks to Lisa for joining the podcast.
Follow us on Twitter:
@LisaBarnett_11
@mpd
Guest Links:
Twitter, Little Spoon
Show Links:
Website, YouTube, Twitter, Facebook, LinkedIn
Host: Mark Peter Davis
Guest: Lisa Barnett
Innovation with Mark Peter Davis