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Beyond The Prompt - How to use AI in your company

How to 3x your output with GPTs: CMO Russ Somers on building a GPTeam

May 22, 2024
Russ Somers from Quantified discusses how he tripled his output using GPTs as virtual team members for tasks like webinar content creation. Topics include building custom GPTs like 'Wendy Webinar,' personifying AI for engagement, and integrating AI into human workflows for organizational progress.
48:23

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Quick takeaways

  • Leveraging custom GPTs like 'Wendy Webinar' enables streamlined content creation for marketing tasks.
  • Specialized GPTs such as 'Roger RevOps' provide quick access to niche expertise beyond user knowledge.

Deep dives

Exploring the Use of Custom GPTs to Boost Marketing Productivity

Custom GPTs are utilized to enhance marketing productivity by creating virtual team members like 'Wendy Webinar' to streamline tasks such as generating webinar content like emails, landing page copy, and social posts. By offering specific instructions, these custom GPTs assist in content creation, emphasizing the importance of clear direction to yield optimal results.

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