Engineers are nerds and business analysis are beer drinking flunkies right? Many people have this view of us vs them when it comes to engineering. Heck we even have a joke "My tech would work great if it werent for all the users".In this episode Skip and Adam talk through the importance of joining forces with business minds to create a better world. That business is just as complex if not more so than advanced engineering designs. It is just a different set of knowledge completely.