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Personal Injury Mastermind
242. Angel Reyes, Reyes Browne Law — $1B and Counting: Managing and Marketing an Auto Empire
Mar 28, 2024
Angel Reyes, founder of Reyes Browne Law Firm, discusses managing a $1B auto empire. Topics include the power of digital marketing, the role of reviews in generating clients, and the importance of hiring the right people for growth.
28:59
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Quick takeaways
- Transitioning to digital marketing from TV ads boosted growth and efficiency.
- Client reviews and engagement drive social proof and visibility for law firms.
Deep dives
Understanding Marketing Strategy: Shift to Digital for Cost-Effectiveness
The podcast episode discusses how shifting the focus from TV advertising to a comprehensive digital marketing strategy has significantly impacted a law firm's growth and client acquisition. By leveraging a new database for advanced measurement and analysis, the firm successfully transitioned its marketing efforts towards paid Google and Bing ads, improving cost-effectiveness and reach. The shift highlighted the importance of attribution and control in digital marketing, enabling the firm to optimize campaigns and allocate resources for maximum impact.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode