Free Time with Jenny Blake
240: 3 Ingredients to Fill a Program Faster When Launching (BFF Bonus Replay)
Nov 10, 2023
Learn how to fill programs faster during a launch by adding a deadline, discount, and limited spots. Discover strategies for sending effective emails to your network to increase sales. Find out the benefits of offering personalized coaching sessions as a bonus. Learn how to overcome challenges and persevere through unsuccessful launches.
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Quick takeaways
- The three main elements to include when launching a product or service are a deadline, a discount, and a limited number of spots, as these create a sense of urgency and exclusivity, motivating potential customers to take action.
- In addition to core launch strategies, offering personalized attention as a bonus, creating referral partnerships, and sending extra reminder emails can incentivize participation and capture last-minute sign-ups, ultimately contributing to the success of the launch.
Deep dives
Key Point 1: Importance of launch strategies
When launching a product or service, there are several strategies that can help fill spots quickly. The three main elements to include are a deadline, a discount, and a limited number of seats. Having a clear deadline creates a sense of urgency and encourages potential customers to take action. Offering a discount, especially for early bird enrollment or specific audience segments, can attract more participants. Additionally, having a limited number of spots creates a feeling of exclusivity and further motivates people to join.
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