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Hello and welcome to this week's episode of the Treat Your Business podcast. I'm your host, Katie Bell, and I'm thrilled that you've chosen to join us today. If you missed last week's episode, it sets the stage for what we're covering this month about sharing the love. So, make sure to catch up!
Setting the Scene:
In February, we're focusing on boosting revenue by doing less marketing, emphasising client retention and delivering outstanding results. This is a shift from traditional marketing, and it's all about leveraging what's already working in your clinic.
Exciting News:
Guess what? You can now listen to me on Alexa! If you're multitasking at home, just say, "Alexa, play the Treat Your Business podcast," and I'll be in your ears.
Recap of Last Week:
Last week, we discussed warming up clients and re-engaging them through personalised health check-ins. If you missed it, head back and catch up before diving into today's episode.
Insights from Therapist Transformation Course:
We recently concluded the Therapist Transformation Course, focusing on converting and retaining clients. Many struggle with this, impacting results, reputation, and profitability.
Key Challenges:
Self-confidence and a money mindset often hinder conversion and retention. Addressing these is crucial for success.
Introducing QBR (Queen Bee Role):
Think of your business like a bee colony, with a vital role to protect at all costs—the Queen Bee Role (QBR). Identify the function that needs safeguarding, creating a shared focus for your team.
Framework Overview - Consultative Selling:
Introducing a customer-centric approach called consultative selling, we delve into the importance of active listening, problem-solving, and tailoring services based on each client's unique needs.
The QBR in Action:
Understanding and protecting your QBR ensures standardised processes, sets company standards, and focuses on exceptional service. This approach enhances client lifetime value, reputation, and revenue.
Thanks for joining this episode. If you're interested in the Therapist Transformation Course, book a 15-minute call with me:
https://link.magicmrm.com/widget/bookings/ttccall
Next week, we'll explore the retention point and the hook episode. Share the love by writing a review and stay tuned for more insights.
See you next week!
Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.
Learn more at mbstmedical.co.uk.
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