"Best case scenario, we change your life forever.” Today, Alex (@AlexHormozi) discusses his most frequently used sales close, the Best Case/Worst Case Close. He emphasizes the importance of having a satisfaction guarantee when selling products and services, and how it can help businesses make more money and help more people.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:41) - Best case: amazing shape, inspire family, new clothes.

(2:52) - Overcome fears and doubts with Best/Worst case close.

(3:43) - Two refunds out of hundreds with 100% satisfaction guarantee.

(5:06) - Use risk reversal and satisfaction guarantee to boost sales.

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