About MJ Petroni
MJ specializes in helping others understand the mental models necessary to navigate digital opportunities. A cyborg anthropologist, MJ allows us to see how we shape technologies and how they are reshaping us. They help organizations increase their Digital Fluency in preparation for future technologies, attending not just to tools but also the thinking, skills, data, and business models which comprise new value creation. The author of the Causeit digital fluency guide, MJ focuses on raising the lowest common denominator of Digital Fluency for individuals, teams, and entire organizations. Since founding Causeit, Inc. in 2006, MJ has shifted thinking for hundreds of global enterprises, including NTT, Accenture, Volkswagen, the Gates Foundation, SWIFT, and several major financial and media companies, raising Digital Fluency among hundreds of thousands of professionals. MJ is an Accenture Tech Vision Advisory board member and Lewis & Clark College alum.
The Brand Called You