WS1448: Developing a Strong Investor Relations Strategy | #Highlights

Our guest, Brian Adams, is the president and founder of Excelsior Capital. He spearheads investor relations in the capital markets arm of the firm. Brian realized that he needed to develop a strong investor relations strategy because investor relations is the vehicle that enables an operator or syndicator to make investments. In this episode, he’ll share how he developed strong investor relations in their business that helped him succeed in raising capital.

Today, we also speak to Michael Episcope of Origin Investments. Michael shares how creating a strong investor relations department helped them scale up their business. They raised a $100 million fund in just over four and a half months because of their excellent investor relations strategy, aside from effective communication and marketing. Michael also emphasizes being transparent is crucial because it means being open, honest, and authentic to your investor. Listen now and find out why you must take care of your investors well.

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