As a black belt and entrepreneur, Ben Kovacs wanted to make Brazilian Jiu-Jitsu more accessible. He founded Guardian Gym, a nonprofit dedicated to providing jiu-jitsu scholarships and training to young people around the world. Ben joins our host Andrew Vontz to discuss the intersection of good intentions and reality, and what it takes to build a lasting and effective nonprofit. Guardian has a unique strategy of using adult memberships to fund free youth after-school programs, while also providing affordable martial arts classes to the entire community. Since opening in Oakland, Guardian has scaled into an international model that places and pays for kids to join their local jiu jitsu academies in LA, Baltimore, Mongolia, Peru and beyond. Ben received his black belt under Eduardo Fraga, previously worked at Twitter, and is an entrepreneur who has launched companies including Lifted View and the EA Mafia. To learn more about Guardian Gym, check out the show notes. Co-host Blake Kasemeier is a Brazilian jiu-jitsu brown belt and friend of Guardian. He has been a guest on previous Choose the Hard Way episodes and you can find his videos on TikTok @blakeoftoday.

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Ben Kovacs LinkedIn

Guardian Gym Website | Instagram

Blake Kasemeier Instagram |TikTok

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Ben Kovacs: Guardian Gym Founder, Serial Entrepreneur, BJJ Black Belt