MI Rewind: Studying Billionaires & Portfolio Allocation w/ Trey Lockerbie
Sep 13, 2024
01:02:04
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Trey Lockerbie, co-founder and CEO of Better Booch, shares insights on how his investment strategies have evolved amidst shifting macroeconomic conditions. He discusses analyzing opportunity costs between stocks and highlights his diverse asset class investments. Trey recounts his transition to podcast hosting, inspired by gratitude and mentorship from billionaires. The conversation also covers his journey of scaling a kombucha brand to target major retailers like Target and Costco, emphasizing the vital role of passion and reputation in business.
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Quick takeaways
Trey Lockerbie discusses how his investment strategy has evolved to adapt to macroeconomic changes and emerging asset classes.
The importance of capital allocation in business is highlighted, where qualitative decisions guide strategic resource distribution for growth.
Building a successful kombucha brand like Better Booch illustrates the necessity of resilience, market positioning, and strategic industry relationships.
Deep dives
Evolving Investment Strategies
Investment strategies have seen significant evolution over recent years, particularly in response to macroeconomic changes and technological advancements such as the rise of Bitcoin. The discussion highlights a shift from a purely quantitative approach to a more holistic view that includes qualitative assessments. For instance, various investment opportunities are evaluated based on personal experiences and recommendations from credible sources rather than solely relying on traditional screening methods. This adaptive strategy aims to maintain a diverse investment portfolio, balancing between necessity-driven assets like cryptocurrencies and traditional stocks.
Capital Allocation as a Core Role
Understanding capital allocation is pivotal for any CEO, as this responsibility extends beyond mere financial management to encompass qualitative decision-making regarding hiring and operational investments. This perspective emerges as a guiding principle for business leaders, emphasizing the importance of strategic resource distribution to drive company growth. A practical example can be seen in decisions regarding resource procurement, where leaders often weigh the benefits of investing in new facilities against the costs of operational inefficiencies. Thus, the ability to allocate capital wisely can directly impact both the sustainability and profitability of a business.
Navigating Inflation and Market Trends
Inflation and market volatility remain pressing concerns for investors, prompting the need for proactive strategies. The podcast delves into the effects of rising commodity prices, emphasizing oil as a critical factor influencing inflation rates. With global events such as the conflict in Ukraine impacting food supply, the future outlook suggests the potential for continued inflationary pressure. This context underscores the importance for investors to stay informed and agile, searching for opportunities in hard assets while carefully monitoring economic indicators.
Building a Business from Scratch
The journey of building a successful company, such as a kombucha business, often involves starting from humble beginnings and scaling over time. The founder recounts experiences of bootstrapping, from sourcing ingredients to navigating logistics, illustrating the resilience and determination required to grow a brand. Reaching significant retail milestones, like placements in Costco and Target, involves building a credible sales narrative that showcases the product's performance compared to competitors. Such achievements highlight the importance of strategic market positioning and relationship-building within the industry.
The Relationship Between Business and Investment
The conversation underscores the interconnectivity between sound investment principles and effective business practices. Insights from investment legends like Warren Buffett emphasize treating shareholders as partners, which fosters transparency and accountability in business dealings. This philosophy informs the culture of a growing company, where long-term relationships are prioritized over short-term gains. Maintaining ethical standards and a commitment to quality not only enhances a company's reputation but also contributes to sustained financial success.
Clay Finck chats with Trey Lockerbie about how his investment strategy has changed with the everchanging macro landscape, how he analyzes the opportunity cost between individual stocks, what asset classes he invests in, how he became the host of TIP’s flagship show, We Study Billionaires, how his kombucha company was able to get stocked at Target and Costco, how being an investor has made Trey a better businessman, and a whole lot more!
Trey Lockerbie is the co-founder and CEO of Better Booch, and previously the co-host of The Investor’s Podcast’s flagship show, We Study Billionaires.
IN THIS EPISODE, YOU’LL LEARN
00:00 - Intro
01:50 - How Trey’s investment strategy has changed with the everchanging macro landscape.
04:30 - How he analyzes the opportunity cost between two different individual stocks.
04:30 - What asset classes he invests in.
34:21 - What he'll be eyeing in the months ahead.
36:37 - How Trey became the host of We Study Billionaires.
51:48 - How his company was able to get stocked at Target and Costco.
53:53 - How being an investor has made Trey a better businessman.
And much, much more!
*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.
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