HUNGRY. Espresso: David Milner - This ONE Mistake is literally KILLING your brand
Sep 11, 2025
David Milner, an experienced business executive, shares his valuable insights on enhancing brand identity and business value. He discusses how effective packaging can transform a brand like Saint-Pierre into a valuable asset. Milner stresses the importance of clear decision-making and maintaining focus on key priorities for success. He offers practical exercises to help listeners concentrate on what truly matters in their business strategy. Tune in for a lesson on prioritization and the art of focus!
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Focus On One Value-Creating Goal
- Decide the one thing your team exists to do and relentlessly focus on making the business more valuable.
- Remove other roles and distractions from the leadership agenda so execution aligns with that single goal.
Rank Priorities And Audit Your Calendar
- List the top opportunities and force-rank them, then abandon the lower-priority items.
- Track your diary against the top three priorities and stop any activity that doesn't support them.
Discipline Beats Shiny New Ideas
- Smart teams often know what matters but need discipline to stop chasing interesting distractions.
- True progress comes from doing two or three things exceptionally well, not many things adequately.