NIKKI DINDO ON THE DO'S AND DON'TS OF SOCIAL MEDIA

With over a decade of marketing experience in both Vancouver and New York City, Nikki has led social media strategy for a diverse range of companies, helping brands reach new levels in their business. From travel and tourism to fashion and films, she works with lifestyle brands as well as female founders and entrepreneurs to support their social media needs. She also invested in The Roundtable as a member in 2023!

Follow Nikki's company 'Spring Media' on Instagram

▶︎ Watch the Video Podcast Here!

00:00 — Intro

02:27 — How Nikki & I Met

06:03 — Getting on the Explore Page

07:57 — How to Find Trending Audio

10:10 — Growing a Social Media Following

10:46 — Being Scared to Post on Reels

11:55 — The Algorithm

14:09 — When You Feel Like Your Content Doesn't Work

16:16 — Batching Content

18:04 — Nikki's Work with Content Creators

21:11 — Misinformation on IG

25:03 — Structure or Spontaneity

30:06 — Homework for Those Scared of Social Media

33:48 — Homework for Social Media Experts

Resources:

• Spring Media Co
• The Doers Portal
• Team AP Consulting
• Team AP Resource Shop
• The Roundtable
• Freebies

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