

354: From $250 to Primally Pure: Bethany McDaniel’s Skincare Journey | Bethany McDaniel
In this episode, I sit down with Bethany McDaniel, the founder of Primally Pure and host of The Grounded Wellness Podcast. Bethany shares how her own struggles with acne led her to ditch harsh prescriptions and discover the power of simple, natural ingredients. What started with just $250 in supplies has now grown into a thriving skincare company rooted in purity, nature, and intentional living.
We talk about the messy but rewarding journey of entrepreneurship, the realities of balancing business and motherhood, and the daily practices that keep her grounded. From her first product launch to navigating growth, from sun protection to circadian rhythms, Bethany opens up about the wisdom she’s learned along the way.
Topics Discussed:
→ How can natural skincare transform your skin health?
→ What does it take to launch a clean beauty business?
→ How can entrepreneurs balance motherhood and company growth?
→ Why are circadian rhythms and grounding important for wellness?
→ What are Bethany McDaniel’s favorite biohacks for daily life?
Sponsored By:
→ Be Well By Kelly Protein Powder & Essentials | Get $10 off your order with PODCAST10 at bewellbykelly.com.
Timestamps:
→ 00:00:00 - Introduction
→ 00:02:02 - Starting the entrepreneurial journey
→ 00:05:57 - Growing up in the 80s and nutrition shifts
→ 00:10:01 - Leaving your job and going all in
→ 00:14:19 - Launching the first product
→ 00:16:02 - Learning to run a company
→ 00:20:39 - Kelly’s growth journey
→ 00:23:22 - Motherhood and entrepreneurship
→ 00:29:29 - Building trust and faith
→ 00:34:30 - Knowing when to delegate
→ 00:36:56 - Daily rituals and routines
→ 00:44:02 - Family meals and nutrition planning
→ 00:48:30 - Branding and marketing insights
→ 00:54:17 - Sun protection and toxins
→ 00:58:12 - Skin cancer and melanoma
→ 01:01:48 - Circadian rhythm and grounding
→ 01:03:17 - Top biohacks Bethany loves
Check Out Bethany:
→ IG: @bethanyjmcdaniel,
→ IG: @primallypure
→ Website: primallypure.com
→ Podcast: The Grounded Wellness Podcast
Check Out Kelly:
→ Youtube