The Game with Alex Hormozi The Business Game No One Tells You About. Hormozi Hotline. | Ep 966
Nov 7, 2025
Dive into the nuances of scaling businesses with insights on enterprise value and cash flow. Discover effective growth strategies for startup software apps and learn techniques for improving customer retention. Gain valuable advice on accelerating cash flow in senior care and optimizing real estate marketing. Explore how to enhance revenue for an architecture firm through better partnerships, and navigate the world of apparel drops with predictive data. Plus, Alex discusses the role of AI in video editing and offers strategies for new business models.
AI Snips
Chapters
Transcript
Episode notes
Enterprise Value Trumps Short-Term Cash
- Enterprise value is the most tax-efficient way to build wealth once basic cash needs are met.
- High enterprise value enables loans, lines of credit, and liquidity without immediately paying taxes.
Validate Value By Getting Paid
- To find product-market value, ask people to buy it and use revenue as the test.
- Use the value equation: maximize dream outcome and minimize time, effort, sacrifice, and uncertainty.
Pull Revenue Forward With Upfront Bundles
- Pull cash forward by adding one-time setup or onboarding fees paid upfront.
- Bundle necessary add-ons (transport, insurance, furniture) into a one-time paid move-in bundle.