Venture Unlocked: The playbook for venture capital managers

Betting on Founders Who Build the Real World

Dec 3, 2025
Lior Susan, founder of Eclipse Ventures and a seasoned operator from Intucell, dives into his journey of transforming physical industries through high-conviction investing. He discusses the importance of assembling elite teams, adapting strategies amid shifting markets, and the unique challenges of transitioning from operator to investor. Lior emphasizes using operator expertise to support founders beyond just capital, while also addressing the need for fixes in the broken IPO process and the impact of deglobalization on venture capital.
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INSIGHT

Thesis: Digitize The Physical Economy

  • Lior Susan built Eclipse to digitize the vast physical economy where ~85% of GDP lives.
  • He argues transforming "bits and atoms" requires different capital, founders, and operating models than pure software.
ADVICE

Run The Fund Like A Business

  • Maintain high conviction, high involvement, and high ownership even as fund size grows.
  • Treat running a fund as running a business with disciplined operations and investor relations.
ADVICE

Force Collective Conviction

  • Require a deal team of at least three partners and ensure dissenters join the team to test conviction.
  • Stop deals if a partner remains unconvinced; alignment must exist before wiring capital.
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