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YouTube Creators Hub

How YouTube’s Algorithm Really Works & How to Use It to Your Advantage With Nate Muri

Mar 14, 2025
Nate Muri, a full-time creator behind the 'Garden Like a Viking' YouTube channel, teaches sustainable gardening through a Viking lens. He shares intriguing insights into how YouTube's algorithm prioritizes viewer retention and the common mistakes many creators make. Nate draws from his global travels to emphasize self-sufficient food cultivation and discusses audience engagement strategies that foster community growth. Additionally, he highlights the importance of storytelling in video creation and outlines exciting future plans for his gardening channel.
35:17

Episode guests

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Quick takeaways

  • Creators must clarify their niche and audience to effectively engage with YouTube's algorithm and improve video visibility.
  • Engaging with viewers through live streaming fosters community interaction, enhancing loyalty and transforming casual viewers into dedicated subscribers.

Deep dives

Understanding YouTube's Algorithm

YouTube prioritizes maximum viewer retention over finding audiences for individual videos, meaning it is crucial for creators to clarify the niche and audience for their content. If content confuses the algorithm, it can result in less visibility, making it essential for creators to focus their video themes and branding. Successful creators learn to leverage analytics to understand what types of videos attract their target audience. By defining their niche, creators can better align their content with audience interests, improving retention and engagement.

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