To answer customer questions is an important strategy to build that relationship with our customers and even potential customers. But where do we answer customer questions? In this episode, I discuss how we can build relationships by answering questions:

• one-on-one
• on other channels, for other customers who might have the same question
• as part of an integrated approach

You can also read the article version here: https://www.christophtrappe.com/answer-customer-questions/