How Stories Happen with Jay Acunzo

“You have to work against people assuming they know how this goes” | Danielle Bayard Jackson, Author of Fighting for Our Friendships

Jul 22, 2024
Author and friendship expert Danielle Bayard Jackson shares tips on crafting personal stories for public appearances, emphasizing the importance of authenticity and engagement. She discusses the evolution into a friendship expert, highlighting women's conflict and connections. The episode explores effective storytelling strategies, infusing emotion to combat stereotypes and deepen connections, and embracing vulnerability in sharing personal narratives.
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INSIGHT

People Care About Relevance

  • The average person doesn't really care about your personal story unless you're a major celebrity.
  • To engage them, focus on relevant points and skip unimportant personal details.
ADVICE

Prepare Your Origin Story

  • Prepare a structured answer for "How did you get here?" that highlights relevant parts of your story.
  • Use it to establish credibility and engage your audience from the start.
ANECDOTE

From Teacher to Friendship Expert

  • Danielle started as a high school English teacher hearing students' friendship issues firsthand.
  • She realized adult women also struggle with friendships, inspiring her friendship coaching career.
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