

#39: Chris McAlister – Meet my business and creative coach
Jan 5, 2021
Chris McAlister, founder of SightShift and author of five books, shares his insights on leadership and creativity. He emphasizes the importance of separating personal identity from professional roles to foster mental well-being. McAlister also discusses overcoming self-imposed limitations, transforming insecurities into growth opportunities, and nurturing self-awareness through coaching. Their dialogue highlights the journey of self-discovery and the balance between individuality and collective identity in the evolving landscape of creativity.
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Identity and Projection
- When you don't know who you are, you project an image based on what you think others want to see.
- Separate your personhood from your performance, roles, and relationships to discover your true self.
Benefits of Self-Discovery
- Figure out your path, focus your decision-making, and enjoy relationships by understanding your true identity.
- Learn to cooperate with your internal change process for continuous growth and stronger relationships.
Jay's Identity Struggle
- Jay Klaus struggled with identity after selling his company and taking a new job.
- Working with Chris helped him prioritize his own identity over others' perceptions, improving his decision-making.