The Joe Pomp Show Michael Lombardi on New North Carolina Football GM Job with Bill Belichick, NIL, Recruitment and More
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Jul 30, 2025 In this engaging conversation, Michael Lombardi, a former NFL executive and now the general manager of UNC's football program, shares insights on building an NFL-style approach in college football. He discusses the challenges of recruiting amid NIL agreements and the transfer portal. Lombardi explains how UNC is allocating its $20.5 million NIL budget and the importance of structured recruitment strategies. He also highlights the significance of player development and resource allocation between sports, revealing the changing dynamics of collegiate athletics.
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UNC as 33rd NFL Team
- UNC aims to run football like an NFL pro team, focusing on professional habits and accountability.
- Teaching players to control their environment builds professional maturity and readiness for the NFL.
Structure Scouting Like NFL
- Build a structured scouting process focusing on your recruiting footprint for efficiency.
- Use specialized scouts for player evaluation to maximize manpower under NCAA rules.
Systematic Player Valuation
- Player evaluation must be systematic to assign accurate value and manage a salary cap.
- NFL draft value is money-driven, not just round-based prestige, a concept UNC adopts.