
Topline
TOPLINE HOTLINE: What does a solid first quarter look like as a new CRO?
Nov 16, 2023
The hosts discuss the 30-60-90-day plan for new CROs and the need to make an impact early. They talk about the elements of a successful first quarter, including planning and engaging with stakeholders. They also discuss the importance of demonstrating investment, understanding unit economics, and grasping key metrics as a new CRO.
09:37
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Quick takeaways
- Focus on tactical changes and CEO support in the first quarter as a new CRO.
- Conduct hands-on research, gather insights from stakeholders, and understand unit economics to excel as a new CRO.
Deep dives
Optimizing for Faster Impact as a New CRO
The podcast episode discusses how new Chief Revenue Officers (CROs) can optimize their first quarter in a fast-paced market. The hosts recommend moving away from traditional 30-60-90-day plans and instead focus on two key buckets: tactical changes that need to be made immediately and areas where the CEO's help is required. They emphasize the importance of hands-on research and gathering insights from both internal stakeholders and customers. The episode also highlights the need for CROs to understand the math and unit economics of the business, and explore the competitive landscape before starting the role.
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