The Google Ads Podcast Optimizing Google Ads Performance Max for Lead Generation | YouTube Q&A Replay
Missed the Live Q&A Session? Catch Kasim and John every Friday at 1 PM PST on the Solutions 8 YouTube channel as they answer everything you want to know about Google Ads, especially on Performance Max campaigns - strategies, secrets, guides, and so much more! See you next week! 💚
For now, you can hear the recording where they share how to optimize Google Ads PMax for lead generation and increased sales in eCommerce. They also reveal a Solutions 8 trade secret to getting 500% ROAS by controlling PMax, and so much more!
- 0:00 Weekly Live Q&A to scale your business with Google Ads Performance Max and other campaign types
- 1:50 Performance Max for lead generation, how audience signals and asset groups work
- 9:19 Bidding strategy: Max conversion value vs Target ROAS (with data from Google)
- 15:27 Why Google Ads Performance Max is better than Smart Shopping campaigns
- 19:11 What to focus on to increase eCommerce sales and leads
- 21:39 PMax campaign vs high-performing search campaign
- 24:25 Are we getting negative keywords for PMax?
- 28:11 What to do if PMax stops working after adjusting your TROAS
- 34:24 Solutions 8 trade secret for getting 500% ROAS with less ad spend in PMax
- 41:07 PMax issue: getting repeat leads and conversions
- 47:17 Local campaigns are turning into Performance Max campaigns
- 53:39 How to transition your Smart Shopping campaigns to Performance Max
🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8
Want to learn more about Google Ads Performance Max?
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🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw
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💯The Ultimate Guide to Google Ads for Lead Generation:
https://sol8.com/google-ads-lead-gene...
🛒 Everything you need to know about Google Ads for eCommerce:
https://sol8.com/google-ads-for-ecomm...
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