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AI Knowhow

What You Need to Know About AI to Use it Effectively

Aug 12, 2024
Join David DeWolf, an expert in driving AI transformations in businesses, and Mohan Rao, a strategist on AI adoption, as they unpack the essentials of effective AI integration. They emphasize the importance of aligning AI with organizational goals, rather than getting bogged down in technical details. The duo discusses challenges in budgeting for AI projects and the critical role of business leaders in steering these initiatives. Plus, they delve into how AI is revolutionizing marketing, enhancing productivity, and shaping the future of technology.
31:53

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Quick takeaways

  • Business leaders should prioritize identifying specific operational pain points to effectively decide whether to build or buy AI solutions.
  • A successful AI integration requires collaboration between business leaders and technologists, focusing on practical applications and ongoing learning.

Deep dives

Understanding AI for Business Leaders

Business leaders must recognize that artificial intelligence encompasses more than just large language models (LLMs) like ChatGPT. While many executives mistakenly equate AI solely with specific tools, a broader understanding is necessary for effective utilization. AI is a collection of techniques capable of learning and applying knowledge, which extends beyond generative models to include traditional machine learning methods. Recognizing these distinctions helps leaders understand the multifaceted opportunities AI presents in addressing complex business challenges.

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