Lawyerist Podcast Rethinking Law Firm Growth in the Age of AI, with Sam Harden
Sep 11, 2025
Sam Harden, an innovation strategist at Affinity Consulting with a wealth of experience in civil justice technology, joins to transform how law firms perceive AI. He emphasizes that AI isn't just about efficiency or cutting costs; it's a key player for growth and innovation. By adopting tools like generative AI and the intriguing concept of 'vibe coding,' firms can create new services and enhance client experiences. This shift can lead to exploring new markets and developing sustainable business models in the evolving legal landscape.
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AI Should Drive Growth, Not Just Cuts
- Treat AI as a growth engine, not just a cost-cutting tool.
- Narrowing services to save money risks long-term stagnation and business decline.
Fill Freed Capacity With New Business
- If automation frees capacity, actively seek new clients or services to fill that space.
- Avoid delivering unused extra work to current clients without clear demand or pricing.
Retain Staff To Fuel Future Growth
- Invest in current staff rather than immediately cutting roles after automation gains.
- Let employees use AI to elevate work and pursue new firm growth opportunities.