Abundant Ever After with Cathy Heller How to Execute Your Vision - Lauryn Evarts & Michael Bosstick
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Aug 29, 2019 
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Lauryn's Startup Story
- Lauryn started The Skinny Confidential while bartending and teaching Pilates, wanting to create a free online community bridging global connections.
- Blogging was not popular then, but she intended it to be the foundation for a brand she built from scratch.
Engage Existing Followers Deeply
- Focus your energy on serving the people who already follow you instead of obsessing over big numbers.
- Engage directly with your followers to turn them into passionate advocates for your brand.
Start Without Permission or Perfection
- You don't need permission or qualifications to start; just begin and allow yourself to learn and adjust.
- Commit by scheduling your efforts and showing up consistently regardless of imperfection.