Build Your Audience, Optimize Fertility, and Create Operations You Can Duplicate with Courtney Saye, Sarina Virk Torrendell & Ashley Ansuini

Sep 22, 2025

01:05:56

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You can't build a business that lasts if your health, your launch plan, or your culture is broken. In this special episode, Lori and I sit down with three of our VIP Mastermind members. Courtney Saye, founder of the Functional Fertility Clinic, breaks down how she helps couples conceive by solving what conventional medicine overlooks. Sarina Virk Torrendell, a startup veteran from Postmates to Apple to Meta, shares what most founders get wrong about launching and scaling. Ashley Ansuini, founder of The Good Place Pilates, breaks down how to train your team to deliver a brand experience that builds loyalty and community. We dive into product-market fit, team culture, and bold moves that drive growth. Get ready to build a business with both impact and income!

HIGHLIGHTS

00:00 How do you help couples achieve pregnancy through functional fertility?

03:00 How gut health issues and yeast overgrowth block conception.

09:45 The profile of driven entrepreneurs and why stress impacts fertility.

14:30 The top five factors that sabotage conception.

16:15 Courtney's free course on the Functional Fertility method.

19:30 Sarina's journey from early Postmates to Apple, Meta, and Amazon.

22:00 Lessons on solving the "cold start problem" when building marketplaces.

25:30 What most founders get wrong about go-to-market strategy.

30:45 The mindset shift from operator to founder.

34:00 How do you balance being a founder while raising two young kids?

37:00 What are the startup trends in AI, lean teams, and building in public?