AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Imperfect Action
Best of 2023: How she turned a $9 membership into a six-figure business with Liz Wilcox
Jan 2, 2024
Liz Wilcox, email strategist, shares how she turned a $9 membership into a six-figure business. Topics include scaling a low-ticket membership, launching with an email list, creating a sustainable membership, avoiding overwhelm in course content creation, and Liz's tips for member onboarding and engagement.
46:05
Episode guests
AI Summary
Highlights
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- A low ticket membership can scale to six figures by focusing on simplicity and providing value to members.
- Growing a membership starts with believing in your offer, creating hype, and hitting personal targets.
Deep dives
Starting a Low-Cost Membership and Prioritizing Simple Business
In this episode, the guest, Liz Wilcox, shares her journey of building and scaling her business off the back of a $9 per month membership. She emphasizes the importance of keeping things simple and low responsibility, both for herself and her members. Liz started the membership without a template and sent out an email to her existing list. She talks about her approach to pricing the membership at $9 to make it an easy and affordable decision for potential members. Liz shares how she has grown the membership to thousands of members, utilizing word-of-mouth referrals and implementing an affiliate program. She explains her simple onboarding process and how she keeps members engaged through weekly template deliveries and monthly Q&A sessions. Liz also discusses her approach to retention and how she manages churn rates. Throughout the episode, she highlights the significance of knowing what kind of lifestyle you want and staying true to your intentions.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode