In this inspiring episode of Leaders Who Care, former Kentucky women’s basketball coach Matthew Mitchell shares his journey from rural Mississippi to courtside leadership. Matt dives deep into what great coaches, life challenges, and small-town imagination taught him—and how those lessons now power his business and purpose. His story is a testament to the power of consistency, care, and culture.
00:09- About Matthew Mitchell
Matthew Mitchell is a two-time best-selling author, speaker, three-time SEC Coach of the Year, and the winningest head coach in the history of the University of Kentucky women's basketball program.
The foundation for his teams’ achievements is the Winning Tools principles - honesty, hard work, and discipline.
The Brand Called You