

The 4 Ways to Beat 99% Of Other Businesses | Ep 879
10 snips May 5, 2025
Discover how businesses can gain a competitive edge through speed, risk management, price strategies, and ease of service. Learn the importance of rapid delivery and quick feedback for enhancing customer value. Hear personal anecdotes about improving efficiency and fostering trust. Gain insights on how small details can lead to big wins in video production and service. Identify which vector to dominate for success and enhance customer experiences to stand out in crowded markets.
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Win By Dominating One Vector
- You can beat 99% of competitors by dominating just one key business vector: speed, risk, price, or ease.
- Excelling in multiple vectors leads to domination, but one is enough for a sustainable advantage.
Increase Speed Through Preparation
- Use templates, pre-made products, and high availability to increase speed in delivering your offer.
- Reduce decision-making and prepare for anticipated demand to serve customers faster.
Mitigate Risk To Gain Trust
- Build business by reducing risk via consistency, reliability, and strong reputation.
- Use guarantees initially, then leverage reputation to reassure customers without explicit guarantees.