Dan Kennedy's Magnetic Marketing Podcast

The Information Marketing Solution

Oct 17, 2025
Exploring info marketing reveals vast opportunities for entrepreneurs. It can enhance cash flow and escape the limitations of traditional businesses. Dan Kennedy addresses common fears and shares strategies for launching products effectively. He emphasizes the importance of setting deadlines and testing marketing approaches with minimal visibility. Plus, he discusses how to scale offers from free to high-ticket successfully, while providing insights on entering new markets. Discover how info marketing can transform your lifestyle and push your business beyond boundaries.
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INSIGHT

Info Marketing Expands Your Sandbox

  • Information marketing frees businesses from local and regulatory limits and lets them play in a much bigger sandbox.
  • It often becomes a second business that increases take-home income and flexibility far beyond a core brick-and-mortar operation.
INSIGHT

Info Marketing Enables Flexible Lifestyles

  • Info marketing offers extreme lifestyle mobility, portability, and the ability to ramp income on demand.
  • It permits creating evergreen assets and periodic big-income events without day-to-day operational drag.
ADVICE

Force Yourself To Start With Commitments

  • Put a contractual or financial obligation on yourself to force action, e.g., book a seminar or take a deposit.
  • Use disclosed pre-sales or speaking commitments to create deadlines and overcome procrastination.
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