Surveys are almost always biased in several ways, notably both the way questions are asked but also sample bias: who in the population even answers surveys?

In this episode we discuss: is the SenseMaker collector we shared biased just the same as any other survey? And if so, is that a problem? And if so, what can we do about it?

Plus stories about skullduggery in presenting data, hiding gorillas in radiologist scans and the "magic" or standard questions:

• What's similar, different and surprising?
• What, so what, now what?

Linky goodness:

• Don't send that survey! Here's what to do instead.
• Complex facilitation principles and the standard questions

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