Merchantry

Repeat Economy: Rethinking the DTC Subscription Stack w/ Leo Strupczewski

Mar 10, 2021
Guest
Leo Strupczewski
Join Leo Strupczewski, Head of Marketing at Repeat, as he shares insights on the subscription economy, challenges faced by CPG brands in implementing subscription tools, the influence of software on subscription services, building fan communities for brand loyalty, and exploring consumer behavior in e-commerce and CPGs.
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Episode notes
1
Intro
00:00 • 2min
2
Challenges and Strategies in Subscription Tools for CPG Brands
02:03 • 18min
3
Exploring the Influence of Software on Subscription Services in CPG World
19:53 • 4min
4
Building Fan Communities for Brand Loyalty
23:56 • 8min
5
Exploring Books, Newsletters, and Consumer Behavior in E-commerce and CPGs
31:28 • 2min