Marketing Against The Grain The 4-Step Formula to Go Viral on LinkedIn (2025 Masterclass) | Hala Taha
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Apr 15, 2025 
Hala Taha, CEO & Founder of YAP Media and a LinkedIn influencer, shares her expertise on going viral on LinkedIn. She reveals a four-step content formula designed to break through the noise and maximize engagement. Hala discusses the intricacies of LinkedIn’s algorithm and the power of creating high-quality, engaging video content. Listeners learn about strategic posting practices and the importance of building genuine connections to enhance personal branding. With practical tips, Hala shows how to leverage video and AI tools for increased visibility.
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LinkedIn's Business Focus
- LinkedIn is different because people are primed to be in a business mindset.
- This makes them receptive to sales, educational content, and problem-solving.
Lower Competition on LinkedIn
- LinkedIn has less competition compared to platforms like Instagram.
- Hala Taha competes with top figures in her field due to this lower competition.
LinkedIn Spam Filter Stage
- Avoid profanity, nudity, and offensive keywords, tagging over five people, using over five hashtags, and multiple links to avoid spam filters.
- Break up large paragraphs into shorter, scannable lines to improve readability on LinkedIn.