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The Edward Show

Accordions in SEO: Did Google Lie About Ranking Hidden Content?

Mar 19, 2025
08:10

E623: Google publicly claimed that text hidden within accordions or tabs or other expandable elements was treated equally as text that is fully visible.

In other words, SEOs and web developers could use these expandable elements carefree and not have to worry if using them would hurt rankings and visibly within Google.

So, a bunch of SEOs set out to test this claim.

With some rigorous experimentation, what they found shocked the search engine optimization and web development world.

⭐️ Source: https://seosherpa.com/seo-experiments/

🧲 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to the Hidden Text Experiment 00:09 Google's Stance on Hidden Text 02:44 SearchPilot's Hidden Text Experiment 04:02 Reboot's Hidden Text Experiment and Personal Views 06:42 Conclusion and Recommendations

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#seotips #searchengineoptimization #onpageseo #webdevelopment

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