#12 Purity: Breaking the rules

Jun 14, 2019

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There
are rules you play by as a craft brewer. You have an active tap room, you’re
located somewhere near your customers, and the very last thing you would do are
cask ales. And let’s throw into this mix, you started with home brewing never,
ever, coming from a big brewer.

Don’t even bother showing the rule book to co-founder Paul Halsey and the brewing team at Purity. Located on a working farm in Warwickshire, miles away from pretty much anything, Purity is famed for their four cask ales, IPAs and – don’t tell the real-ale gang this – but they also do a cider. In this episode of the Brewers Journal Podcast, host Velo Mitrovich talks to Paul Halsey about breaking the rules, does being eco-friendly really matter, and where small breweries fatality trip-up at.

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