Brett Sachs, founder at MVP Accident Attorneys, has evaluated thousands of personal injury cases, and recovered millions for his clients. But to win cases - you have to have the right clients. Brett is an expert in human connection and emphasizes the importance of a successful intake system to grow a firm. Named a National Trial Lawyers Top 40 under 40, Brett wanted to build a firm larger than the founders. Guided by core values - and a touch of personality - he successfully rebranded Sachs Law to MVP Accident Attorneys.

Today Mike and I caught up to discuss how to build streamlined intake systems, how to rebrand for the most impact, and how commitment to core values drives business.

What's in This Episode?

• Who is Brett Sachs?
• How can firms use DBA for a stronger brand?
• How can firms create a successful intake program that generates more clients?
• Where did Brett find inspiration for the Sachs Law rebrand?
• How has shifting brand positioning from Sachs Law to MVP Accident Attorneys empowered the firm to be bigger than the founders?
• How can a firm maintain personal connections to clients at scale?
• How can core values guide a firm to success?