Personal Injury Mastermind 126. Brett Sachs, MVP Accident Attorneys - Crushing a Rebrand: Seamless Intake, Authentic Social, and Core Value Guidance
Jun 9, 2022
40:31
Brett Sachs, founder at MVP Accident Attorneys, has evaluated thousands of personal injury cases, and recovered millions for his clients. But to win cases - you have to have the right clients. Brett is an expert in human connection and emphasizes the importance of a successful intake system to grow a firm. Named a National Trial Lawyers Top 40 under 40, Brett wanted to build a firm larger than the founders. Guided by core values - and a touch of personality - he successfully rebranded Sachs Law to MVP Accident Attorneys.
Today Mike and I caught up to discuss how to build streamlined intake systems, how to rebrand for the most impact, and how commitment to core values drives business.
What's in This Episode?
- Who is Brett Sachs?
- How can firms use DBA for a stronger brand?
- How can firms create a successful intake program that generates more clients?
- Where did Brett find inspiration for the Sachs Law rebrand?
- How has shifting brand positioning from Sachs Law to MVP Accident Attorneys empowered the firm to be bigger than the founders?
- How can a firm maintain personal connections to clients at scale?
- How can core values guide a firm to success?