Learn how to build a smart, streamlined, and strategic digital presence as a professional speaker. Guest expert Carolyn Cummins shares actionable tips to help you master your content, connection, and credibility online.
  - The importance of identifying multiple target audiences for your speaking business
  - How to use content pillars to define what you speak about and your unique value
 
- Measuring your digital content using the "Visibility Triangle": visibility, credibility, and hireability
 
- Why authenticity and consistency matter on social media, even when balancing different roles and topics
 
- Tips for leveraging keywords, alt text, and AI tools to boost your online presence and business results
 
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