In this episode of Speakernomics, host Kenneth Kinney (Shark) engages in a captivating discussion with author, leadership coach, and award-winning international speaker John F. Edwards, CSP. Together, they delve into the art of delivering powerful and impactful presentations through the lens of neuroscience.In this session, John will: Explain the significance of understanding different types of presentations and their cognitive requirements, encouraging speakers to analyze and categorize their content across the presentation continuum. Illustrate how to identify and integrate actionable tactics into presentations by applying cognitive load theory to avoid overwhelming the audience's working memory. Demonstrate strategies to overcome audience distractions, emphasizing the creation of shared moments for building trust and engagement early in the presentation. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth Kinney (Shark) engages with Chad Littlefield, a speaker, bestselling author, and global expert on asking questions that build trust and connection in teams. Chad shares his unique insights on how to create conversations that not only matter but also create tangible change in the future.In this session, Chad will: Demonstrate how to design questions that foster meaningful interactions and deepen connections, particularly emphasizing the importance of identifying and addressing real problems. Analyze the shift from purely speaking at an audience to facilitating engaging conversations that enhance participation and learning. Illustrate how focusing on hyper-specific niches for short periods can strategically expand a speaker's influence and business growth. Clarify the distinction between running a scalable speaking practice and a larger business model, prioritizing impactful connections over sheer volume. Learn more about your ad choices. Visit megaphone.fm/adchoices

this episode of Speakernomics, host Kenneth "Shark" Kinney welcomes Dr. Lisa Jenkins Brown, a renowned speaker and cultural strategist, to discuss the art of connecting with diverse audiences in the speaking business.In this session, Dr. Lisa Jenkins Brown will: Identify the role of professional speakers as researchers by nature and describe how to integrate cultural understanding into your preparatory research to enhance audience connection globally. Propose the implementation of pre-presentation surveys to gather valuable insights, enabling speakers to tailor their messages for better audience engagement. Advocate for maintaining authenticity and purpose in your speaking topics, even as the commercial and political tides shift, asserting that staying true to your core beliefs will lead to sustained success in the speaking industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode of Speakernomics, host Kenneth "Shark" Kinney engages with Brian Walters, CSP, CPAE, a seasoned speaker, emcee, and infotainment expert. Brian, a past president of the National Speakers Association, shares his expert advice on creating memorable and "sticky" content in the ever-evolving speaking industry.In this session, Brian will: Explain the "sticky framework" as a crucial method for speakers to design presentations that resonate. Attendees will learn to identify and apply the framework's components: gettable, feelable, sayable, and doable in their presentations. Illustrate how to identify the Scooby Doo moment in a speech, ensuring that speakers recognize and craft their 'aha' moments to maximize audience engagement and recall. Discuss techniques for crafting and branding key points, using memory hacks and storytelling to enhance the impact and retention of a speaker's message. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this session, Traci will: Differentiate the importance of focusing on the problem you solve rather than the solutions you offer, emphasizing this shift as a key to marketing success. Illustrate through personal experience how identifying and niching into a specific, expensive problem, such as fraud prevention, can turn you from a "nice-to-have" to a "must-have" speaker. Provide insight into the mental shift needed to narrow down your lead magnet and achieve laser-focused branding, which leads to greater relief and success rather than anxiety. Learn more about your ad choices. Visit megaphone.fm/adchoices

Prepare to be frippnotized and take your speaking career to the next level with Patricia Fripp's time-tested advice and actionable insights.In this session, Patricia will:Guide speakers to focus on their audience and ensure their stories are relevant and engaging for the listeners, making them feel connected and invested.Demonstrate the significance of having a core message and adaptable content that can be customized for different industries and varied speech lengths.Advocate for the hiring of a speech coach, providing key insights into how even seasoned speakers can continue to improve and refine their presentations.Highlight the importance of specificity in language and offers strategies to enhance the clarity and impact of your words Learn more about your ad choices. Visit megaphone.fm/adchoices

Join Shark and his lineup of seasoned professionals to enhance your understanding of fee management and explore balanced, ethical approaches to maintaining speaker value in a fluctuating market. In this session, you will: Evaluate the concept of fee congruency and how it allows speakers to adapt their fees based on added values or specific circumstances. Create a strategy for maintaining fee integrity while being open to non-monetary value exchanges when clients face budget constraints. Analyze the importance of having a structured fee schedule and the benefits of aligning speaking engagements with personal and family commitments. Learn more about your ad choices. Visit megaphone.fm/adchoices

Join us for a deep dive into professional speaking tips that will elevate your approach to inclusivity, audience engagement, and message delivery.In this session, Lenora will: Demonstrate how to create a compelling opening that captures the audience's attention within the first 60 seconds. Illustrate the importance of cultural research and adaptation to resonate with diverse audiences across industries and cultures. Model effective strategies for handling Q&A sessions, ensuring they enhance rather than detract from your final message. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Speakernomics, host Kenneth "Shark" Kinney welcomes Christine Cashen, a CSP Hall of Famer, award-winning author, and cancer survivor, as she shares her valuable insights on crafting engaging speaker introductions and memorable titles.In this session, Christine will: Demonstrate how to spark curiosity in an audience with a captivating and personalized introduction to form strong connections. Guide speakers to create unique, standout titles and taglines that differentiate them from the competition. Explain the importance of naming and claiming your core concepts to create memorable, actionable advice for audiences. For more information please visit: Christine Cashen: Dynamic, Hilarious Motivational Speaker Learn more about your ad choices. Visit megaphone.fm/adchoices

Lois Creamer, a consultant and author known for helping speakers maximize their business potential, shares key insights on adapting to the evolving speaking landscape. She discusses the shift to virtual presentations and the necessity of embracing platforms like Zoom. Lois emphasizes the importance of protecting intellectual property through licensing, while also integrating AI as a tool to enhance creativity without losing one's unique voice. Additionally, she highlights how networking with the National Speakers Association can foster growth and community in a competitive industry.