The Listing Strategies Nobody Is Talking About | Knowledge Brokers Podcast 053

Byron Lazine, Tom Toole, and Lisa Chinatti discuss the big revision from Fannie Mae, why real estate investors should be focused on the Midwest, your listing appointment strategy for 2024, and how agents lose deals during the first 10 minutes (or less).

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Resources:

https://www.resiclubanalytics.com/p/housing-market-decoded-inventory-analysis-800-metros-3000-counties

https://nowbam.com/over-20-of-homeowners-considering-selling-within-3-years/

https://www.fanniemae.com/media/50186/display

https://www.fanniemae.com/media/50096/display

Timestamps:

00:00–00:53 Intro

00:53 The big revision from Fannie Mae

06:03 Lance Lambert’s inventory chart (ResiClub)

07:36 Breakdown of Fannie Mae revision on today’s Hot Sheet

12:02 Investors should be focused on the Midwest

12:39 The agents that are doing the right thing…

15:27 It’s a brick-by-brick market. If you’re waiting for Jerome Powell…

16:13 Agents on listing appointments

19:40 How long does any agent have to lock in a listing?

24:00 “I’ve seen agents lose it within the first 10 minutes…”

24:50 From the moment you walk in…there are two points agents need to be cognitive of

25:56 First impressions when you walk in the door

28:24 Another way agents lose the deal: not presenting the contract every single time

29:35 Presenting the contract: physical, digital, or both?

32:46 You’ve got to have a clear idea of what happens next

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Connect with Byron Lazine:

https://www.instagram.com/byronlazine

Connect with Tom Toole:

https://www.instagram.com/tomtoole3rd/

Connect with Lisa Chinatti:

https://www.instagram.com/lisachinatti/

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#listingappointments #realestateagents #FannieMae