Demandbase doubles down on B2B ad tech

Demandbase helps B2B teams execute across channels at every stage of the account journey. Sales professionals use it as a CDP and DMP, while marketers use its account-based DSP, which is the only solution for account-based audience activation.

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The full version of this episode is available at https://www.marketecture.tv/programs/demandbase-gareth-noonan-russell-martin .

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