Predictable B2B Success What is B2B sales and how to create a successful sales process
Dec 18, 2020
45:44
In this episode, Tom Williams the founder of Strategic Dynamics Inc shares a modern perspective on what is B2B sales and how to create a successful sales process.
Strategic Dynamics Inc a firm that helps sales organizations sell more effectively by markedly improving their new hire candidate assessment process, sales productivity, and business acumen. Tom is also the author of "Buyer-Centered Selling: How Modern Sellers Engage & Collaborate with Buyers". Insights he shares include:
- What is B2B sales
- How B2B sales have changed over the past decade
- The reality of changing buyer needs
- The framework for buyer-centered selling
- Why Tom incorporates the Jobs To Be Done framework
- How to take the pulse of your buyers at regular intervals
- Quick wins for a buyer centered selling approach
- The five commitments of collaboration
- and much more ...
Read more - https://www.sproutworth.com/what-is-b2b-sales-successful-sales-process/