

PING! How to cope with communication overload
21 snips Jan 23, 2025
Andrew Brodsky, a management professor at the University of Texas at Austin, delves into the nuances of workplace communication. He shares insights on managing communication overload and how to effectively connect with colleagues amid a bulging inbox. Highlighting the rise of virtual communication, he discusses the challenges of video conferencing and explores the innovative approaches of companies like Shopify and Netflix. Brodsky also emphasizes the importance of mindful communication practices and introduces his upcoming book, 'Ping,' as a guide to mastering effective messaging.
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Communication Medium Hierarchy
- Consider the goal when choosing a communication medium.
- Different mediums, like video calls or emails, serve different purposes and have varying levels of effectiveness.
Video On/Off
- Video calls can be tiring due to constant self-monitoring and pressure to maintain eye contact.
- Turning off video in some situations can save energy and improve focus, especially in established teams.
Shopify & Netflix Meeting Practices
- Shopify eliminated meetings to boost productivity, introducing meeting calculators and size limits.
- Netflix restructured board meetings, providing information beforehand for better focus and efficiency.