The GaryVee Audio Experience The Secrets to Mastering Social Media Branding | 4Ds
Aug 11, 2021
Entrepreneurs share their diverse business ventures, revealing effective strategies for social media branding. The discussion highlights attracting talent in real estate and the nuances of capital raising amidst competition. Transformations in experiential entertainment showcase innovative pivots like subscription models, while the use of NFTs emphasizes originality in branding. Additionally, the strategic benefits of Facebook groups for financial professionals are explored, underscoring community building and trust in client relationships.
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Authenticity and Truth
- Create authentic and truthful content on social media platforms.
- Understand consumer behavior and adapt your message accordingly.
Social Media Branding
- Leverage social media branding to attract both real estate agents and sellers.
- Create videos and run pre-roll campaigns on platforms like YouTube, Facebook, and Instagram.
Training over Experience
- Focus on training raw talent instead of chasing experienced real estate agents.
- Cultivate good people and build a strong training program.