The story behind the fast-growing minigolf concept Puttshack

What happens when you combine high-tech miniature golf and food?

This week’s episode of the Restaurant Business podcast A Deeper Dive features Joe Vrankin, the CEO of the fast-growing eatertainment concept Puttshack.

Puttshack is an 18-unit chain that combines a full-service restaurant with an indoor game of minigolf—neither of which is all that standard. The minigolf features innovative games featuring a high-tech ball and the food is much better than traditional eatertainment fare.

We talk with Vrankin about the concept, the games and the food. We chat about consumers’ higher expectations for food and why a company like Puttshack cannot overlook the menu. We talk about real estate, and an awful lot about minigolf, and where the chain is going from here.

It’s a fascinating conversation about food and minigolf, so please check it out.