Analyse Podcast

The e-Conomy Southeast Asia 2024 Report with Sapna Chadha, Fock Wai Hoong & Florian Hoppe

Nov 5, 2024
In this engaging discussion, Sapna Chadha, Vice President at Google, Florian Hoppe from Bain & Company, and Fock Wai Hoong of Temasek dive into Southeast Asia's booming digital economy. They reveal the region's impressive $263 billion GMV and the rapid adoption of AI, backed by $30 billion in investments. The guests emphasize the importance of trust in digital finance, the rise of video commerce, and how embedded insurance is reshaping monetization strategies. With a vision for inclusion and growth, they highlight the exciting landscape of opportunities ahead.
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INSIGHT

Profitability Alongside Growth

  • Southeast Asia's digital firms have balanced growth with profitability, moving from $4B profits in 2022 to $11B in 2024.
  • Businesses tightened incentives and improved ad use to drive sustainable margins.
INSIGHT

AI Moves From Hype To ROI

  • AI investments and adoption are accelerating fast, with many firms achieving ROI within 12 months.
  • This shift is moving AI from discussion to practical business impact across sectors.
INSIGHT

Video Commerce Scaling Fast

  • Video commerce now accounts for about 20% of e-commerce GMV, up from under 5% in 2022.
  • Creators and platforms are driving discovery and conversions, reshaping online retail behaviors.
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